Meet people before they search.
Facebook and Instagram ads for local businesses, run hands-on across Feed, Stories and Reels. I write the copy, direct the creative, and read the numbers myself — no dashboards left on autopilot.
Get a free account review.
Running Meta ads already? Send your account and I'll point out what's wasting budget. Starting fresh? Tell me the business — I'll suggest where to begin.
One campaign, three feeds.
Meta serves your ad wherever it performs best — the creative is briefed to look native in each place, not stretched to fit.
Feed
Facebook and Instagram feed placements, static or carousel — the workhorse format for offers, testimonials, and product shots that need a moment to land.
Stories & Reels
Full-screen, sound-on, skippable in a second. Built for short video that gets to the point fast and ends with a clear next step.
Explore & Marketplace
Lower-cost placements Meta fills automatically when they help the campaign — useful bonus reach that doesn't need separate creative.
Everything a Meta ad needs to actually work.
Meta ads rarely fail because of the platform. They fail because of what's missing around them — this covers that too.
Copywriting
Ad copy written to stop the scroll and say the one thing that actually matters to your customer, not ten things that dilute it.
Creative Direction
Static, carousel, or video — briefed and directed so it looks like it belongs in the feed, not like an ad fighting to be seen.
Audience Research
Interest, lookalike, and retargeting audiences built around who actually buys from you, not a generic demographic guess.
Click-to-WhatsApp & Lead Forms
Set up so a tap turns into a conversation or a captured lead — matched to however your business actually closes.
Pixel & Retargeting
The Meta Pixel installed and events configured correctly from day one, so past visitors and cart-abandoners can be brought back.
Weekly Reviews
A short, honest update on cost per result, what's working, and what's changing next week — no jargon-heavy PDF.
Built around what you need it to do.
The objective picked at setup changes how Meta's algorithm spends every rupee — getting it right matters more than most people realize.
Lead Generation
Instant forms or Click-to-WhatsApp for coaching, clinics, and local services that convert through conversation.
Conversions
Drives traffic to a landing page or product page with the Pixel tracking every purchase back to the ad that earned it.
Store Traffic
For restaurants, salons, and showrooms — ads shown to people nearby, optimized for visits, not just clicks.
Awareness
Introduces a new business or offer to a wide, relevant audience before asking for anything in return.
From first call to first lead.
Same process every time, so you always know what stage a campaign is at.
Discovery
Understanding the business, the offer, who buys, and what's been tried before — including what didn't work.
Build
Copy, creative, audiences, and the Pixel set up before a single rupee is spent. Nothing launches half-built.
Launch & Test
Campaign goes live with multiple angles and placements tested against each other, usually over the first 1 to 2 weeks.
Scale & Report
Budget shifts toward what's converting. You get a weekly update, not a surprise at month's end.
Built for local, not enterprise.
If leads, footfall, or online sales are the goal, and you'd rather hand ads to one person than a rotating agency team, this is for you.
What Meta ads actually change.
General benchmarks — your actual cost per result depends on industry, offer, and competition.
Typical testing window to find which audience, placement, and creative combination actually converts before scaling budget.
Unlike SEO, Meta ads can start putting your business in front of the right people within days of a campaign going live.
Cost per result and spend reviewed every week, so budget never runs a full month on something that isn't working.
Figures above are general benchmarks, not guarantees — every account starts from a different place.
Before you ask.
Should I run ads on Facebook, Instagram, or both?
What is a Click-to-WhatsApp ad and do I need one?
How much should I budget as a local business?
Do I need a professional video for Meta Ads to work?
Who owns the ad account and the data?
Ready to stop guessing with ad spend?
Send a bit about your business and your goal. I'll reply personally, usually the same day, with an honest read on what to try first.